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Hyundai IONIQ 5 N Electrifies Esports with Digital Debut at Gran Turismo World Series 2024 – World Finals

12.09.2024

  • IONIQ 5 N showcases Hyundai Motor’s advanced electrification technology and superior driving performance
  • The IONIQ 5 N in-game vehicle is offered as a special reward through the Viewers Gift campaign, running in tandem with the Gran Turismo World Series 2024
  • Hyundai Motor plans to digitally develop N models for Gran Turismo 7, allowing customers to experience Hyundai N’s high performance in competitive virtual racing

SEOUL/AMSTERDAM, December 9, 2024 – Hyundai Motor Company’s first high-performance electric vehicle (EV), IONIQ 5 N, made its digital debut at the Gran Turismo (GT) World Series 2024 World Finals Esports tournament held in Amsterdam, Netherlands, from December 7 to 8.

IONIQ 5 N ran in the GT World Series’ Qualifying Time Trial session of the Nations Cup World Final ahead of its official debut in ‘Gran Turismo 7’ in January 2025 update. The GT World Series is the global championship of the renowned racing simulation now in its seventh year.

As the first high-performance EV from the Hyundai N brand, IONIQ 5 N symbolizes the execution of the company’s electrification strategy, the ‘Hyundai Way’, which promotes flexible electrification.

The car uses Hyundai Motor’s advanced electrification technology to maximize driving performance. With its high-performance four-wheel drive system, IONIQ 5 N boasts a maximum output of 478 kW (650 horsepower, based on N Grin Boost mode) and a maximum torque output of 770 Nm (based on N Grin Boost mode) from its front and rear motors. Its 84 kWh high-output battery and a high-performance EV-specific thermal management control system help to provide consistent driving performance.

Adding to the excitement, the in-game IONIQ 5 N was offered as a special reward as part of the Viewers Gift campaign, running in tandem with the World Finals. While the reward will be distributed after Gran Turismo 7’s January update, players were able to secure their in-game IONIQ 5 N simply by tuning in to the Nations Cup via the campaign banner in the World Map of Gran Turismo.

"During the announcement of our collaboration with Gran Turismo at the Nürburgring 24 race in May, we unveiled the IONIQ 5 N TA Spec, which went on to set a modified production electric SUV record at Pikes Peak International Hill Climb in July this year." said Joon Park, Vice President of N Brand Management Group. “We are delighted that the Hyundai N brand and IONIQ 5 N feature in the Gran Turismo World Series with Polyphony Digital, the developer of Gran Turismo. IONIQ 5 N is an excellent starting point for the collaboration between both companies, and we will develop various Hyundai N models in Gran Turismo 7 so that more people can experience the high performance of Hyundai N in the virtual space.”

Kazunori Yamauchi, Gran Turismo Series Producer said, "We are pleased to release the IONIQ 5 N to Gran Turismo 7. Hyundai's N brand has achieved remarkable success in motorsports this year, including its TCR class victory at the Nürburgring 24 Hours, securing the TCR World Tour drivers' title, setting consecutive new records at Pikes Peak, and a WRC drivers' championship. We look forward to future collaborations between Gran Turismo and Hyundai in the Esports sector."